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FOR IMMEDIATE RELEASE:

Sheila Veits Roth, APR

Western & Southern Financial Group

(513) 629-1388

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Western & Southern Life Partners with Cell Phones For Soldiers

Program provides troops with free phone calls home

CINCINNATI – November 7, 2014 — The Western and Southern Life Insurance Company (Western & Southern Life), a member of Western & Southern Financial Group, is partnering with Cell Phones For Soldiers to provide troops stationed overseas an opportunity to call home free of charge.

Beginning today, anyone can donate gently-used cellular phones at any of Western & Southern Life’s 171 offices nationwide. Cell Phones For Soldiers will then trade in the phones to environmentally conscious recycling company, Mindful eCycling. For every phone valued at $5, Cell Phones For Soldiers is able to provide two and a half hours of free talk time to deployed troops.

"Our servicemen and women assure our safety and well-being," said Troy D. Brodie, president of W&S Agency Group. "In return, Western & Southern Life is committed to supporting them in a number of ways, and this partnership with Cell Phones For Soldiers further demonstrates that commitment."

Since its founding in 2004, Cell Phones For Soldiers has provided more than 210 million minutes of free talk time to servicemen and women stationed around the world through its calling card program, Minutes That Matter.

Western & Southern Life appreciates everything our troops do for our country. As a result, in addition to Cell Phones For Soldiers, Western & Southern Life also partners with the following military-focused organizations:

  • Veteran Recruiting, the leading provider of virtual career fairs,
  • Employer Support of the Guard and Reserve (ESGR),
  • Military Spouse Employment Partnership, a U.S. Department of Defense program,
  • Hiring Our Heroes, a nationwide initiative to help veterans, transitioning service members, and military spouses find meaningful employment opportunities.

To donate a cell phone please find your local Western & Southern Life office by visiting www.westernsouthernlife.com.

About Cell Phones For Soldiers Inc.
Cell Phones For Soldiers Inc. is a national nonprofit dedicated to serving troops and veterans with free communication services and emergency funding. Founded in 2004 by Robbie and Brittany Bergquist, then 12 and 13 years old, Cell Phones For Soldiers has provided more than 210 million “Minutes That Matter” to servicemen and women. Since 2012, “Helping Heroes Home” has provided emergency funds for more than 2,500 veterans to alleviate communication challenges as well as physical, emotional and assimilation hardships. For more information, visit www.cellphonesforsoldiers.com, Facebook, Twitter, Google+ and Pinterest pages.

About The Western and Southern Life Insurance Company (Western & Southern Life)
The Western and Southern Life Insurance Company, and its wholly owned subsidiary Western-Southern Life Assurance Company (both known as Western & Southern Life), are members of Western & Southern Financial Group (Western & Southern) and offer life insurance, interest-sensitive life insurance, fixed annuities, retirement strategies and personalized needs analysis for individuals, families and businesses in the middle-income market. It serves customers through 171 field offices nationwide, plus WSLife.com and a state-of-the-art call center known as the Client Relationship Center. For financial tools, career opportunities and product information, see WSLife.com.

About Western & Southern Financial Group
Founded in Cincinnati in 1888 as The Western and Southern Life Insurance Company, Western & Southern Financial Group (Western & Southern) has grown into a diversified family of financial services companies. Its assets owned ($43 billion) and managed ($27 billion) totaled $70 billion as of Sept. 30, 2014. Western & Southern is one of the strongest life insurance groups in the world. Its six life insurance subsidiaries (The Western and Southern Life Insurance Company, Western-Southern Life Assurance Company, Columbus Life Insurance Company, Integrity Life Insurance Company, The Lafayette Life Insurance Company and National Integrity Life Insurance Company) maintain very strong financial ratings and a Comdex Ranking* of 96. Other member companies include Eagle Realty Group, LLC; Fort Washington Investment Advisors, Inc.¹; IFS Financial Services, Inc.; Peppertree Partners LLC¹; Touchstone Advisors, Inc.¹; Touchstone Securities, Inc.²; W&S Brokerage Services, Inc.²; and W&S Financial Group Distributors, Inc. For more information on the Western & Southern family of companies, visit www.westernsouthern.com. Western & Southern is the title sponsor of the Western & Southern Open (www.wsopen.com), a premier event in the U.S. Open Series played each August by the world’s top-ranked professional male and female tennis players.

* Lafayette Life has a 97 Comdex Ranking.
¹ A registered investment advisor.
² A registered broker-dealer and member FINRA/SIPC.
For current ratings, please visit http://www.westernsouthern.com/industry.asp.