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Legacy Marketing Group® Announces Strategic Alliance With Western & Southern Financial Group

Western & Southern Financial Group •
Business partners shaking hands
Legacy Marketing Group today announced a strategic alliance with Western & Southern Financial Group to develop and market proprietary fixed indexed annuity products underwritten by a Western & Southern member company.

Legacy and Western & Southern plan to introduce an exclusive fixed indexed annuity series underwritten by Integrity Life Insurance Company. The products will offer a distinctive combination of growth potential, flexibility options and income features for consumers. The new series is expected to launch later this year. It will include diverse crediting options, including several based on new proprietary indices, as well as income rider choices.

“We are excited to formalize this relationship with Western & Southern, whom we view to be one of the most respected insurance organizations in the industry,” said Preston Pitts, Legacy President. “The product issuer, Integrity Life, has a Comdex ranking of 96.1 This alliance with Western & Southern will significantly broaden our product offerings and create new opportunities to bring added benefits to consumers seeking innovative ways to address their retirement goals.”

“Our new alliance with Legacy Marketing Group holds great promise as an opportunity to leverage the marketing capabilities and distribution network of a respected and dynamic industry name,” said Mark Caner, President, W&S Financial Group Distributors. “In today’s competitive landscape, consumers desire retirement solutions with options that balance performance, income, guarantees and flexibility. We believe the product we are developing with Legacy will answer all of those requirements and more.”

1. The Comdex ranking, current as of March 2020, is a composite of the financial strength ratings as determined by Standard & Poor's, Moody's, A.M. Best and Fitch ratings. It ranks insurers on a scale of 1 (lowest) to 100 in an effort to reduce confusion over ratings because each rating agency uses a different scale.

About Legacy Marketing Group
Legacy Marketing Group works with respected insurance companies to design and market exclusive products for the U.S. market. These products are sold exclusively through Legacy’s nationwide network of independent insurance agents.